Nicole carroll crossfit biography

In , CrossFit was invited to Harvard Business School. They’d done a case study on our business model — CrossFit had seen exponential growth using methods wildly divergent from the textbooks, and they wanted to know how we did it.

Around the same time, we were also invited to Harvard Divinity School.

We’d been called a cult enough times that maybe this was not so surprising!

We were invited because the authors of “How We Gather” likened CrossFit to church in terms of the purpose it serves in people’s lives —  particularly for millennials, who were less inclined to be religious in the traditional sense yet sought out secular experiences and communities that fostered a similar sense of purpose and belonging.

Most striking to me was a question from a woman in the audience at the Divinity School event.

She said:

If you start from the basic premise that a lot of faith traditions ultimately boil down to ‘love each other,’ it strikes me that … you figured out somehow a Troja